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Thursday, August 14, 2025

Letter to A Younger Investor #8: Beware the Cash Lure


A fast announcement earlier than I start at present’s submit – My new e-book, Boundless, is now obtainable for ordering!

After a beautiful response throughout the pre-order section, I lastly have the e-book in my fingers and am transport it out shortly. When you’d wish to get your copy, click on right here to order now. You too can take pleasure in decrease costs on multiple-copy orders.

Plus, I’m providing a particular combo low cost in the event you order Boundless together with my first e-book, The Sketchbook of Knowledge. Click on right here to order your set.


I’m penning this sequence of letters on the artwork of investing, addressed to a younger investor, with the intention to supply timeless knowledge and sensible recommendation that helped me after I was beginning out. My objective is to assist younger traders navigate the complexities of the monetary world, keep away from misinformation, and harness the ability of compounding by beginning early with the suitable ideas and actions. This sequence is a part of a joint investor training initiative between Safal Niveshak and DSP Mutual Fund.


Pricey Younger Investor,

I hope you’re doing effectively, and that the teachings we have now coated to date have helped you in guiding you thru the early levels of your investing journey.

In at present’s letter, I wished to take a little bit of a detour and speak about one thing you won’t anticipate to listen to from somebody who writes about investing.

It’s that cash is a lure.

In fact, not a lure that retains you poor, however one which will get maintain of you after you might have sufficient. The one which convinces you that extra is all the time higher, that monetary success is the final word objective, that the subsequent zero in your checking account will lastly make you are feeling full.

It’s a merciless joke.

One which many solely notice too late—once they have every part they ever wished, and but, by some means, it’s nonetheless not sufficient.

You see, we’re offered this concept from childhood—research arduous, work sensible, climb the ladder, and sooner or later, you’ll come up with the money for to be free. 

Free from stress, free from obligations, free from something that appears like work.

However what occurs while you attain that time and nonetheless really feel empty?

The issue with cash is that “sufficient” is an phantasm. Ask somebody making ₹50,000 a month what quantity would make them actually completely satisfied, they usually would possibly say ₹100,000. Ask somebody making ₹100,000, they usually’ll say ₹500,000. Push that additional, and also you’ll hear ₹1 crore, ₹5 crore, ₹10 crore.

Worse, in at present’s world, persons are overtly flaunting their earnings and internet price on social media, which, I’m certain, results in many individuals watching them feeling insufficient and never having sufficient, typically even once they do.

It by no means ends.

There’s a cause why among the wealthiest folks on this planet maintain working—as a result of the sport is rarely over. The end line retains shifting. Some are, after all, pushed by ardour. However so much are pushed by the necessity to hoard extra, and extra, and extra.

If cash alone might purchase happiness, billionaires could be essentially the most joyful folks on earth. As an alternative, they’re typically among the most stressed. They amplify homes (one in my metropolis price $2 billion to make), take grander holidays, prepare lavish weddings, and chase the subsequent excessive—solely to grasp that each new milestone feels identical to the final one.

It’s the hedonic treadmill at its most interesting.

Don’t get me flawed right here. Cash is freedom. It could actually assist you purchase safety, relieve stress, and open doorways. 

However past a sure level, cash can begin to isolate.

It creates a distance between you and the actual world. I’ve seen it personally in my prolonged household—how wealth, as an alternative of bringing folks collectively, builds invisible partitions. Some don’t break for generations.

Additionally, when you’ll be able to afford something, little has actual worth. Meals doesn’t style nearly as good when each meal is a luxurious. Journey feels boring when each vacation spot is accessible.

One other manner cash turns into a lure is when it removes the wrestle that makes achievements significant. If you should purchase your manner out of each inconvenience, you lose the satisfaction of overcoming. Life turns into simpler however not essentially richer.

That is my largest fear with this complete concept of constructing “generational wealth.” An excessive amount of of it will probably depart the subsequent era with monetary richness, but in addition with the poverty of creativeness, braveness, and enterprise.

One other lure cash creates is that it makes you query what to do subsequent. Think about if work was solely about creating wealth, then what occurs while you don’t have to work anymore? What drives you? What makes you get up within the morning?

At a sure stage of wealth, folks cease taking part in for cash and begin taking part in for which means. Those who don’t? They maintain chasing zeros, hoping that someplace alongside the way in which, happiness will catch as much as them. Sadly, it doesn’t all the time occur.

Like, learn this letter from Jake Kassan, the founding father of watch, eyewear, and equipment firm MVMT, who offered it for $100 million in August 2018 to watchmaker Movado after which vented his feelings on Reddit—

Some eye-opening classes, proper?

Kassan is now 33 and, in an interview lately, stated, “I can’t purchase extra peace of thoughts. That’s my relationship with cash. I’m grateful for it, I respect it, and I’d quite have it than not… nevertheless it received’t make me a happier particular person.”

Now, you don’t must have a excessive internet price or be ultra-rich to expertise this paradox of luxurious, identical to Kassan. Even small upgrades in life-style can reveal the lure.

For instance, after I purchased a Honda Metropolis in 2015, immediately, my Maruti Alto (my authentic dream automobile) felt insufficient.

After I moved into an even bigger home in 2018, immediately, I wanted extra issues to fill it.

After I began travelling 2AC on the prepare, immediately, 3AC felt insufferable (although I nonetheless desire prepare journey to flight journey any day!).

Each stage of monetary success brings new expectations, new comparisons, and new dissatisfactions. The extra you might have, the extra it takes to really feel excited once more.


The Sketchbook of Knowledge: A Hand-Crafted Handbook on the Pursuit of Wealth and Good Life.

This can be a masterpiece.

Morgan Housel, Writer, The Psychology of Cash


So, what’s the answer to keep away from the cash lure?

To every his personal, however I feel one possible answer is to redefine wealth past cash. 

True wealth is well being, relationships, freedom, and goal. Use cash simply as a software; don’t make it the objective.

One other answer is to discover which means outdoors of accumulation. If the one cause you’re working is to make more cash (and so you’ll be able to speak about it), you’ll by no means know when to cease. So, discover work that issues past the cash it will probably earn you.

A 3rd answer is to embrace your monetary limitations and constraints. Why? As a result of typically, the happiest moments come from not having every part at your fingertips. I can say this with expertise, having grown up within the India of Nineties.

These have been occasions once we usually had a single bicycle within the neighbourhood, which meant each child took turns driving it. Or when Sunday’s episode of Mahabharat or Shaktimaan was essentially the most thrilling occasion of the week? Birthdays meant do-it-yourself cake, and a brand new comedian e-book—Tinkle, Champak, or Chacha Chaudhary—felt like a treasure. Ice cream was a particular outing, not a day by day indulgence. Household holidays weren’t worldwide getaways however street journeys to a relative’s home, packed in an Ambassador or a Maruti 800, the place the journey was half the enjoyable.

We didn’t have every part, however we had sufficient. And by some means, that made every part extra particular.

Lesson? Shortage creates appreciation. Battle makes achievements significant.

So, lastly, if there’s one lesson I would like you to take from this, it’s this: cash is a superb servant, however a horrible grasp.

As an investor, you’ll spend years serious about constructing, defending, and rising your wealth. However don’t neglect to ask your self: what’s all of it for?

There’s a second when sufficient must be sufficient. The issue is, most individuals by no means outline the place that second is. They maintain operating, maintain climbing, maintain chasing.

However the actual winners are those that know when to cease and when to step off the treadmill and begin dwelling.

When you don’t determine how a lot is sufficient, the world will determine for you—and the reply will all the time be extra.

Bear in mind, your best funding received’t simply be in shares, companies, or actual property. Will probably be within the life you construct past cash.

Select properly.

Till subsequent time,
Vishal


P.S. Need to depart you with a passage from my e-book Boundless, from the chapter on Joseph Heller’s lesson on what it means to have “sufficient”—

Click on right here to take a look at Boundless. It incorporates 52 classes throughout themes like self-discovery, coping with adversity, conscious dwelling, private progress, and societal virtues—every designed to information you towards a lifetime of which means, progress, and fulfilment. Thanks!


Disclaimer: This text is printed as a part of a joint investor training initiative between Safal Niveshak and DSP Mutual Fund. All Mutual fund traders must undergo a one-time KYC (Know Your Buyer) course of. Buyers ought to deal solely with Registered Mutual Funds (‘RMF’). For more information on KYC, RMF & process to lodge/ redress any complaints, go to dspim.com/IEID. Mutual Fund investments are topic to market dangers, learn all scheme associated paperwork rigorously.


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