Whereas most articles on earning money with Pinterest are geared towards bloggers, there are numerous methods to earn on Pinterest with no weblog.


My focus will probably be on find out how to promote your merchandise on Pinterest and find out how to begin a Pinterest aspect hustle—your personal small enterprise from house utilizing Pinterest.
The primary a part of this text will concentrate on find out how to promote on Pinterest, and no, you don’t want a web site. For those who don’t have a web-based retailer, you may promote through Etsy, eBay, or Redbubble and hyperlink your pins to these platforms.
The second half will cowl find out how to begin your personal company and handle Pinterest accounts for native small companies. I’ll even present you find out how to purchase your first clients in your Pinterest administration company.
Why Promote on Pinterest?
Instagram looks like an excellent place to indicate off your merchandise, proper? However right here’s the catch: in case your Instagram account doesn’t have 1000’s of followers, getting a whole lot of gross sales will be robust.Â
You’ll be able to solely use one clickable hyperlink in your bio, which isn’t ultimate. You inform individuals, “Click on the hyperlink in bio for this wonderful product,” however let’s be sincere, it’s not the simplest method to get patrons. Folks need to get to the product quicker, with fewer clicks.
That’s the place is Pinterest’s energy. It’s greater than only a place to seek out fairly photos. Pinterest is the place individuals go once they’re trying to browse, uncover, and really purchase issues.
Pinterest is a bit like a treasure hunt. Folks use it to seek out new concepts, merchandise, and inspiration for his or her initiatives. And right here’s one of the best half: Pinterest focuses on what’s related, not simply what’s new.Â
So, in contrast to Instagram, the place your submit will get buried beneath newer ones, on Pinterest, your content material stays within the sport longer. It’s like planting a seed that retains rising over time.
Now, that is thrilling for small companies and new manufacturers. On Pinterest, 97% of the highest searches are unbranded. What does this imply for you? It signifies that individuals aren’t simply on the lookout for huge, well-known manufacturers.Â
They’re open to discovering new gamers out there, such as you! This can be a improbable alternative to get your model on the market and seen by potential clients.
Almost half of Pinterest customers within the US are making good cash – we’re speaking over $100,000 a yr. These are individuals able to spend on issues they uncover on Pinterest.Â
With over 450 million individuals utilizing Pinterest each month and a progress price that retains climbing, the platform is a bustling market in your merchandise. And in locations just like the US and the UK, an enormous chunk of Pinterest customers find yourself shopping for issues they’ve seen on the platform.
Pinterest isn’t just one other social media platform; it’s a strong instrument for companies, particularly in case you’re simply beginning out or operating a small operation.Â
It’s the place your content material lives on, reaching people who find themselves prepared to find and purchase, lengthy after you’ve posted it. For producing site visitors and gross sales, Pinterest might very effectively be your secret weapon, surpassing even Instagram in its capacity to attach merchandise with potential patrons.
QUICK OVERVIEW:
1. Set Up a Pinterest Enterprise Account
A enterprise account offers you entry to Pinterest Analytics, adverts, and purchasing options.
- Go to Pinterest Enterprise and join a free enterprise account.
- If you have already got a private account, you may convert it to a enterprise account.
2. Declare Your Web site
This helps set up credibility and permits Pinterest to trace exercise out of your website.
- Go to Settings > Declare and enter your web site URL.
- Observe the directions so as to add a meta tag or add an HTML file to your web site.
- As soon as verified, you may entry wealthy pins and analytics.
3. Allow Wealthy Pins (Optionally available however Beneficial)
Wealthy Pins pull further product particulars (worth, inventory, description) out of your web site.
- To allow, add Open Graph or Schema Markup to your product pages.
- Use Pinterest’s Wealthy Pin Validator to use.
- As soon as permitted, Pinterest will replace your product particulars mechanically.
4. Create Excessive-High quality Pins for Your Merchandise
Pinterest is very visible, so your pins have to stand out.
- Use high-quality photos (1000Ă—1500 pixels is right).
- Showcase your product in motion—life-style photos work higher than plain product photographs.
- Add textual content overlays to spotlight key options.
- Use key phrases in descriptions to enhance searchability.
👉 Instance: For those who promote handmade jewellery, create a pin exhibiting somebody sporting the piece in a trendy outfit.
5. Optimize Your Pinterest website positioning
Pinterest is a visible search engine, so it’s essential to optimize for search.
- Use related key phrases in pin titles and descriptions.
- Create keyword-rich board names (e.g., “Boho Handmade Earrings” as a substitute of “My Merchandise”).
- Add hashtags to extend discoverability.
Instance Key phrases:
For those who promote eco-friendly candles, use key phrases like “sustainable candles,” “handmade soy candles,” or “pure house decor.”
6. Set Up Pinterest Purchasing (Pinterest Catalogs)
When you have a web-based retailer (Shopify, WooCommerce, and so on.), you may sync your merchandise with Pinterest.
- Shopify customers: Set up the Pinterest for Shopify app to auto-sync merchandise.
- Different platforms: Add a product feed manually through Pinterest Catalogs.
As soon as linked, your merchandise will seem within the Store tab in your profile.
7. Promote Your Pins with Pinterest Advertisements (Optionally available)
Pinterest Advertisements assist attain a wider viewers and enhance gross sales.
- Use Purchasing Advertisements to advertise particular merchandise.
- Attempt Conversion Advertisements to drive site visitors to your web site.
- Arrange Retargeting Advertisements to succeed in customers who engaged together with your pins however didn’t purchase.
- Pin recurrently (not less than 5-10 occasions per day).
- Repin related content material from others in your area of interest.
- Be part of group boards to develop your attain.
9. Observe Your Outcomes
Use Pinterest Analytics to watch what’s working.
- Examine which pins get probably the most saves and clicks.
- Modify your technique based mostly on efficiency.
10. Provide Unique Offers or Freebies
- Create pins for particular reductions or limited-time gives.
- Promote a lead magnet (e.g., “Obtain our free styling information” in trade for an electronic mail).
A Step-by-Step Information on Setting Up Your Pinterest Account
Frequent Phrases On Pinterest
A pin is a “submit” that’s saved to a board, pins are crucial a part of your Pinterest content material technique as a well-designed pin will get you 1000’s of impressions whereas a poorly designed one will simply be “meh”.
A board is a class the place you save or repin pins, a board is just like a weblog class however on Pinterest you’ll be posting(pining) pictures (concepts) as a substitute of 500-word articles
You’ll be able to have a style account, and create totally different boards for various issues corresponding to “Jewelry”, “Clothes”, “Sun shades” and so on
A Repin is sort of a share, when your “Repin” somebody’s “pin” to your “board” your followers will see this “repin/share” as your personal pin, they usually may also “repin” it.
It’s such as you share a submit on Fb and your pals share that shared submit, the shared submit now has a “viral” impact.
Folks say this can be a “Fluke” stat but it surely’s truly crucial statistic on Pinterest as a result of it helps you perceive the momentum your account has gained in a month.
On Instagram this statistic known as “profile visits”, but it surely’s barely totally different on Pinterest as a result of followers should not essential on Pinterest and the “month-to-month viewers” statistic is the variety of distinctive customers which have seen your pins or repins.
That is the variety of “TIMES” your pins or repins have been seen on Pinterest
Uhmm what else? I believe these are the essential phrases, OK let’s go to organising your Pinterest account to drive site visitors to your retailer.
Making a Pinterest Enterprise Account: Step-by-step information to organising a Pinterest Enterprise account.
Login to Pinterest together with your Gmail account (don’t fear we gained’t use this account, it can solely be our analysis account).
Kind within the identify of your product within the search bar, you’ll get a couple of strategies by Pinterest (the kind of suggestion you get when attempting to look a video on YouTube).
It is very important observe these strategies as they’re what others are looking for.
Let’s assume I’ve bought a house enchancment retailer and I promote indoor water fountains, after I enter “indoor water fountain” into the search bar, Pinterest might recommend.
- “indoor water fountains concepts”
- “Indoor water fountains small”
- and “indoor water fountains for teenagers”
Now, copy the highest 3 strategies.
REMEMBER: Copy the strategies that seem earlier than you hit the search button.
Repeat this step for all of your merchandise/product classes till you could have 7 – 9 key phrases, save these “strategies into your notepad”.
Time to Create your account.
Go to enterprise.Pinterest.com. Create a enterprise account.
- Â Enter your enterprise data
- When requested “do you need to promote?” click on I’m undecided
- Add your enterprise emblem
- Add enterprise hyperlink and confirm
- Now go to edit and in account identify add a kind of strategies you copied to your account identify
Let’s assume my indoor fountain enterprise identify is Fontana, I’ll identify my Pinterest account :
Fontana | Indoor water fountain concepts
BUT why are we doing this? Bear in mind I instructed you Pinterest is a search engine, so we’re including key phrases to our model identify, so we are able to seem on Pinterest search outcomes.
Now go to your description and write description that features one or two key phrases you saved throughout your Pinterest analysis.
Mine for this instance is:
The Finest Indoor fountain concepts and indoor fountain for teenagers design.
REMEMBER: Don’t promote together with your description.
Let’s Create some boards
Faucet on the âž• icon within the app and click on on create board.
Now create board titles with the “key phrases” we copied throughout our analysis.
Use one key phrase as a title for every board till you create 7 – 8 boards.
Creating Consideration Grabbing Content material.
.Go to Canva(dot)com or rent a Designer on Fiverr (will price you numerous tho).
I’ve bought a workforce prepared that will help you with design in case you wouldn’t thoughts knowledgeable assist, 2 retailer homeowners solely!
Use the default Pinterest dimension on Canva.
Place your product within the body.
Write provide caption.
Add name to motion on the backside of the picture, a easy “click on now to get 30%” off will do wonders to extend your hyperlink clicks.
Rent a author and submit find out how to content material in your Shopify weblog, then create graphics to submit on Pinterest (for ecom).
REMEMBER: Creating prime quality pins is one of the best funding you may make, Canva can do the job or rent a designer on 5ver.
Momentum Constructing
I’ve instructed you find out how to create good pins that’ll enable you to get a whole lot of clicks, however don’t begin pining your personal content material simply but
BUT why?
Pinterest rewards engagement with extra engagement and this implies it’s simpler in your personal content material to go viral once you work together with different individuals’s content material by repining, commenting, and following others.
This course of known as momentum constructing, can surfers surf with out waves? Nah! Larger waves = Higher browsing (I don’t surf however this instance simply got here to me, hope it applies)
So the steps to second constructing embody:
Repin the pins of others to your boards, this may be achieved by tapping in your board, clicking extra concepts, and including comparable pins to your boards.
Repeat this step for all of your boards.
It’s a numbers sport so the extra pins you add to a board day by day determines how briskly you construct momentum.
I counsel 60 – 80 repins to every board day by day, however don’t Repin 60 or 80 pins directly, you are able to do 30 within the morning and 40 in your free time.
Go away related feedback on posts (non-obligatory).
Observe others.
The variety of followers you could have doesn’t matter, any well-designed and ranked pin will carry out when you’ve bought momentum.
Do the momentum constructing ways for 15 – 20 days earlier than you start to pin your personal designed content material.
Pining Your Personal Content materialÂ
Now right here’s the candy half, doing this proper will get you outcomes and doing this improper gained’t have a constructive impact.
Do the required key phrase analysis, and add a couple of key phrases to your pin title and outline.
Write title descriptions longer than 22 phrases.
Don’t interact in key phrase stuffing.
Don’t use gross sales phrases in your titles.
It’s that simple.
Rising Your Pinterest Presence
There’s no fast or simple method to succeed on Pinterest. The secret’s consistency—hold pinning, and don’t simply pin your personal content material. Share issues which are helpful and related to your viewers.
Many individuals don’t notice {that a} Pinterest account can cowl a number of subjects. Due to how Pinterest works, you may entice followers with totally different pursuits. My private account has over 15K followers, and whereas some observe for journey, others observe for enterprise, advertising and marketing, and private finance content material.
One of many greatest benefits of Pinterest is that content material lasts. A tweet could be related for a couple of minutes, a Fb or Instagram submit for a day—however Pinterest pins can drive site visitors for years. I’ve pins from almost a decade in the past that also herald a whole bunch of tourists each month. One pin has even generated round $100 in affiliate commissions each month for over six years.
Bear in mind, Pinterest is a search engine. To be discovered, you want sturdy photos (Pinterest makes use of picture recognition), compelling headlines, and keyword-rich descriptions.
Make your account greater than only a assortment of your personal content material. For those who solely pin your personal stuff, there’s little motive for individuals to observe you. As an alternative, curate high-quality content material from varied sources whereas mixing in your personal posts.Â
For instance, I’ve a board on early retiremnt the place I pin articles from totally different consultants, and after I create one thing related, I add it there. This method works throughout all social platforms—those that present worth past their very own content material are likely to develop probably the most.
Learn how to Rack Up Your First 1,000 Pinterest Followers
Step 1: Make Your Pinterest Profile Irresistible
Let’s make your Pinterest profile one thing individuals can’t resist following. Right here’s how:
- Begin with At Least 10 Boards:
- Folks like following energetic accounts. For those who’ve solely bought a few boards, it appears such as you’re not that into Pinterest. So kick off with not less than ten boards.
- Choose board subjects that present what you’re all about and embody phrases individuals would possibly seek for on Pinterest.
- Discover and Use the Proper Key phrases:
- Pinterest is all about discovering cool stuff. Use key phrases (these are the phrases individuals kind in once they’re looking out) in your profile and board descriptions. This manner, of us who’re already into what you’re into usually tend to discover and observe you.
- A Profile Picture That’s All About You:
- Folks join with actual, relatable of us. So, pop a pleasant picture of your self in your profile. Look into the digicam and smile such as you’re greeting a buddy.
- A Cowl Picture That Tells Folks What You Provide:
- Your cowl picture is sort of a huge billboard in your profile. Use it to indicate off what you are able to do in your followers. Embody a name to motion – like a fast, catchy phrase that tells them why they need to stick round.
Persons are at all times on the lookout for stuff that’s helpful or fascinating to them. It’s simply how we’re wired. So make it clear what you’re providing, and that’ll make them extra more likely to hit the observe button.
Alright, when you’ve bought your profile wanting nice, we’re prepared to begin pinning!
Step 2: Figuring Out Who You Need Following You on Pinterest
So, you’re after extra Pinterest followers. However have you considered precisely who you need these followers to be? It’d sound a bit backward, however in case you slender down who you’re attempting to draw, you’ll in all probability get followers faster.
You want to work out who your viewers is. This group could be the identical of us you’re reaching out to on different platforms, or it might be a barely totally different crowd.
When you’ve bought a transparent image of who you need following you, ask your self some key questions:
- What do they really want?
- What questions do they hold asking?
- What are their greatest complications or challenges?
Jot down these factors. These are going to be what your first pins are about. (We’ll speak extra about this quickly.)
Bear in mind the key phrase analysis you probably did in step 1? That’s going to turn out to be useful right here as a result of it reveals what individuals are actively looking for.
Now, right here’s the primary tip: Whenever you’re gunning in your first 1,000 followers, concentrate on giving them what they need, not what you assume they want. That is tremendous essential, so be sure that it sinks in.
To hit your follower objective, you’ve bought to fulfill your viewers the place they’re at. This would possibly imply typically pinning stuff that doesn’t thrill you, or that appears too easy or apparent.
(Fast reminder: What’s fundamental or apparent to you could be model new to another person. You’re already a professional at this, however they’re simply beginning out and need to study.)
Doing this – specializing in what your viewers is definitely on the lookout for – is your ticket to extra followers, and faster.
Let’s roll up our sleeves and transfer on to Step 3. Time to begin pinning!
Step 3: Hold Pinning Usually
Step three is all about pinning recurrently. In order for you extra followers, you’ve bought to maintain your Pinterest sport sturdy and regular. This step is tremendous essential for rising your follower depend.
Step 4: Unfold the Phrase About Your Pins
Now for step 4: let everybody find out about your Pinterest boards and pins.
- Use Your Social Media: Now and again, pop a submit in your social media about what you’re pinning. Give individuals a glimpse of the cool stuff you’re sharing on Pinterest and, in case you can, embody a hyperlink to your profile.
- Fb and Twitter: You might spotlight a few of your Pinterest boards or pins in your Fb group, and even tweet about them.
- Instagram Tales: I wish to hyperlink to my favourite Pinterest pins in my Instagram tales. It’s a good way to cross-promote and get extra eyes in your Pinterest content material.
The thought is to make use of all of the instruments you’ve bought to let individuals know what you’re as much as on Pinterest. The extra you share, the extra individuals will try your pins and, hopefully, begin following you.
Step 5: Rinse and repeat – till you get your first 1,000 followers on Pinterest!
Monetizing Your Pinterest Account
Sponsored Pins.
I’ll lay out the strategy right here in order that if it’s one thing you’re already conscious of you may skip studying the remaining. The tactic includes Pinterest and group boards. I created some giant group boards and in addition bought invited to dozens of others in the identical area of interest.Â
Allow us to use jewellery and eCommerce/gross sales for example. You might create a bunch of boards selling handmade jewellery and in addition ask to affix already established ones or likewise they might be purchasing group boards for presents and so on. 9 out of 10 boards permit members to ask different members so discover boards that assist you to invite others if they don’t seem to be boards you made your self.
After you have 10 or extra giant group boards in your profile you can begin doing two issues to earn cash from them.
- Promote invitations to those boards. If they’re gross sales, eCommerce boards you may invite different small enterprise homeowners to pin to the board. Clarify that Pinterest is among the high drivers of site visitors on-line. Additionally point out how pins don’t peak in site visitors till they’re round 4 months previous, so they may get numerous site visitors for months and months from pinning there.
- Promote pins. You’ll be able to promote promotion to the identical viewers by telling them you’ll pin their gadgets from their website or the place they’ve them listed immediately to those boards. Clarify how the boards have 1000’s of followers and get actually a whole bunch of 1000’s of views every week. Once more clarify the longevity of pins and the way they are going to be getting ROI utilizing this methodology for a very long time to come back.
To promote the invitations and the pins you may make an account on Fiverr or comparable micro job websites. Use good key phrases to get the listings on the market and share them in locations that your demographic hang around. If its handmade jewellery or eCommerce attempt Etsy customers.Â
If its multi level marketing, do business from home stuff attempt posting to some teams on Fb and so on and on firm pages so that each one the distributors of that firm see it. Say that if they don’t seem to be utilizing this methodology to generate gross sales and signups then their opponents are.
That is considered one of many strategies I take advantage of to generate a gradual revenue every month. I might say I get about $2,000 – $2,500 a month on common from this methodology with out doing a lot promotion in any respect. The truth is now that it has been going for some time its loads much less time than I needed to put in initially. so granted it was not at all times that quantity every month nor was it much less time like it’s now.Â
I’ve additionally discovered some nice shoppers doing this too for greater priced companies and subscription packages. I’d provide a social media administration bundle or a popularity bundle and so on. If they appear like they are going to be simple to work with I push different companies to them.
This methodology can be an excellent methodology for a noob to begin off with to earn some money to spend on apps, bots and so on. There isn’t a motive why somebody couldn’t scale this up and have an enormous website providing invitations to pages and incomes 4 figures a day. I’ve priced it varied methods through totally different accounts.Â
Typically I provided 5 invitations for $5 15 for $10 and 30 for $15, however I quickly realized that Pinterest had put a restrict on invitations so I might hit blocks and be unable to ship any extra invitations out. So I modified the costs to $5 for 1 invite $20 for five and $100 for 35 and I get individuals shopping for at each stage. In the event that they purchase only one I direct them to my different service providing a pinning service in order that they will pay me to do it as a substitute of doing it themselves.
I additionally arrange the fast replies on Fiverr in order that when an order is available in i’m able to do it in a matter of minutes and mark it as full instantly with a normal message that I can populate in a single click on.Â
I get up and take about 10 minutes to do 3 or 4 orders and transfer on to the following factor on my record for the day. By way of {dollars} per hour its within the a whole bunch which isn’t dangerous. If I might discover a dozen issues that paid me a couple of hundred {dollars} an hour I might be actually blissful lol.
Account Administration Providers
There are a lot of small enterprise that don’t have a devoted individual for Pinterest advertising and marketing so you may earn by organising companies for Pinterest account administration for different companies.
Buying Shoppers for Account Administration Providers
The place to Start? Look Round You!
Your first cease? Your personal community. This contains mates, household, colleagues, and acquaintances. Consider it as beginning a dialog at a pleasant gathering. You point out what you’re doing, and somebody says, “Hey, I do know somebody who might use your assist!” That’s the way it begins. You don’t want 100 shoppers proper off the bat. Only a few good ones. And right here’s the factor – in case you do an excellent job, phrase spreads like a pleasing rumor. Earlier than you realize it, extra work gives would possibly begin coming your means than you may deal with!
It may be troublesome to seek out new shoppers that aren’t in your community in case you don’t have the time to do the work. So, possible you’ll have to both market or promote and in case you’re simply beginning off, I’d say workforce up with a salesman. So, what are you able to do?
Good Strikes to Develop Your Consumer Base
Crew Up: Think about partnering with somebody good at gross sales. They deal with the pitching, you concentrate on Pinterest magic.
Go Social: Use your social media to announce your companies. A easy submit saying you’ve bought room for a couple of extra shoppers can spark curiosity. It’s like placing up an indication in your digital entrance yard.
Interact Domestically: Dive into native on-line communities. Chat in Fb teams, observe native companies on Instagram, use hashtags that individuals in your space use. It’s like becoming a member of the neighborhood watch, however for potential shoppers.
A Web site: Having a web site is like having a digital enterprise card. It tells individuals you’re skilled and severe. You don’t want something fancy. Begin easy, and develop as your enterprise does.
Google Enterprise Profile: It’s like placing a pin on a digital map. Folks seek for one thing, and there you’re! Plus, it’s free. It’s pops up within the Map part once you Google issues, 30% of your enterprise from Google comes from that part.Â
The opposite 70% of your enterprise from Google comes out of your Web site. The explanation these are essential is as a result of clients on the lookout for a service do what? They go to Google and sort in what they’re on the lookout for. All of us do.
Phrase of Mouth: Hold your present shoppers blissful, they usually’ll be your cheerleaders. Happy shoppers typically result in referrals. It’s like doing job gardening for one neighbor and having the entire avenue name you up.

