Promoting merchandise gives your supporters with a tangible reward for supporting your trigger. Product gross sales create a mutually useful relationship, diversify your income streams, and supply constant entry to unrestricted funding.
When choosing which merchandise you’ll promote, contemplate components like pricing, market demand, and alignment together with your mission. You’ll spark conversations, increase consciousness on your trigger, and appeal to new supporters.
We’ve curated a listing of the most effective merchandise on your nonprofit to promote—let’s get began!
Inquisitive about fundraising merchandise? Look no additional.
Browse our catalog and launch your marketing campaign on Bonfire.
1. T-Shirts


T-shirts are an important fundraising product due to their widespread recognition and attraction. Who doesn’t love an excellent T-shirt? They’re snug and sensible, and your supporters can put on them for years to come back.
Why We Like This Product for Fundraising Functions
- T-shirts can simply be custom-made to align together with your group and/or fundraiser.
- They are often ordered in bulk at a comparatively low price. This makes it attainable so that you can promote t-shirts on-site at fundraising occasions.
- T-shirts are good for summer time fundraisers. Your supporters can rock your merchandise whereas nonetheless staying cool and comfy.
- Since they’re unisex and are available varied colours and types, there’s certain to be one thing for everybody to buy and luxuriate in.


“I really like the Premium Unisex Tee. Not solely is it considered one of our greatest and hottest choices, nevertheless it’s a straightforward suggestion for my sellers in the event that they’re searching for one thing straightforward, snug, and traditional when getting began with their fundraising.”
– William Chase, Account Government
What Forms of Fundraisers This Product Is a Good Match For
- Charity Runs/Walks: T-shirts might be offered to individuals or given out as a memento for charity runs, walks, or different related occasions. Individuals typically recognize receiving a shirt that represents their participation in a particular occasion and that helps a trigger.
- Faculty Fundraisers: T-shirt gross sales are fashionable in college fundraisers. They are often custom-made with the college’s title, brand, or event-specific designs and offered to college students, dad and mom, and employees members to help varied college initiatives or tasks.
- Neighborhood Occasions: At neighborhood occasions similar to festivals, festivals, or live shows, organizers can create event-themed shirts and promote them to attendees. Proceeds can go in the direction of occasion prices or supporting native causes.
- Sports activities Groups/Golf equipment: Followers and supporters should purchase shirts to point out their crew spirit whereas additionally contributing to the crew’s bills or tools wants.
Design Ideas
For those who’re promoting shirts for a particular occasion, contemplate incorporating the occasion’s brand or poster design into your shirt’s design.
Deal with eye-catching imagery and a strong message associated to your fundraiser. The extra distinctive and particular your shirts are, the extra probably they’re to seize the eye of your supporters. To boost their attraction, make these shirts out there for a restricted time, constructing a way of exclusivity and urgency amongst patrons.
Favorites From the Bonfire Product Catalog






2. Tank Tops


Tank tops are a wonderful option to promote for fundraisers throughout hotter months. As temperatures rise, folks gravitate towards sleeveless shirts, creating a requirement for seasonal clothes like tank tops.
Why We Like This Product for Fundraising Functions
- Tank tops might be produced at a comparatively low price, particularly when ordered in bulk portions. This cost-effectiveness permits you to maximize your fundraising potential and preserve costs reasonably priced on your patrons.
- Since the price of tank tops tends to be decrease, this encourages much more folks to make a purchase order and help your trigger.
- Tank tops might be notably useful for team-based fundraisers, creating a robust visible illustration of your collective efforts.


“You possibly can’t go incorrect with the Premium Unisex Tank Prime! As one thing to work out in, your go-to summer time shirt, or simply as staple in your wardrobe, these are so versatile and comfortable. Actually flattering on all physique sorts, particularly should you like a unfastened match. Irrespective of the event, they’re essential. Premium Unisex Tank Tops are an important addition to occasion primarily based fundraisers, like a 5k or a charity stroll, the place folks wish to rep matching shirts, however don’t wish to get scorching whereas transferring round!”
– Amber Gauldin, Account Supervisor
What Forms of Fundraisers This Product Is a Good Match For
- Charity Runs/Walks: Tank tops might be nice for individuals in charity runs or walks. They provide consolation and freedom of motion, making them superb for bodily actions.
- Sports activities Tournaments: For those who’re organizing a sports activities match to boost funds, {custom} tank tops can both function uniforms for the groups or customized attire for gamers to characterize their crew and/or the trigger they’re supporting.
- Music Festivals/Concert events: Tank tops might be fashionable apparel for music festivals or live shows, particularly in heat climate. They supply attendees with a souvenir whereas selling your trigger.
- Faculty or School Fundraisers: Tank tops can be utilized for fundraising efforts inside academic establishments. Whether or not it’s a sports activities crew fundraiser, membership occasion, or a school-wide initiative, {custom} tank tops might be custom-made with the college brand, mascot, or a particular message to help the trigger.
Design Ideas
When designing your {custom} tank tops, choose a colour palette that aligns together with your trigger or represents your occasion’s theme. Make certain that the content material of your design communicates the aim of the fundraiser clearly and concisely. Use daring and legible fonts to convey your message successfully, whether or not it’s your group’s title, a slogan, or the trigger you’re supporting.
Intention for a harmonious design by making certain the colours, fonts, and graphics work effectively collectively. Keep away from overwhelming the design with too many colours or advanced patterns that distract from the primary message.
Favorites From the Bonfire Product Catalog






3. Sweatshirts


Sweatshirts are an simple crowd-pleaser, no matter whether or not you go for the traditional crewneck or the comfortable hoodie model. Not solely are they fashionable and comfy, however sweatshirts additionally maintain a everlasting place in many individuals’s wardrobes. Providing fashionable sweatshirts together with your brand or {custom} design can appeal to a broader buyer base and generate extra curiosity in your fundraising marketing campaign.
Why We Like This Product for Fundraising Functions
- Sweatshirts are crafted from sturdy supplies, constructed to face up to day by day put on and frequent washing. This ensures patrons can get pleasure from carrying their sweatshirts for an prolonged interval, prolonging the visibility of your trigger or occasion.
- Sweatshirts will also be offered at a better value level than another fundraising merchandise. This enables for a probably greater revenue margin, enabling you to boost extra funds on your trigger. It’s vital to all the time strike a stability between setting a aggressive value and making certain affordability on your audience.
- Sweatshirts are the right product to promote at occasions and fundraisers throughout colder months.


“I really like the Crewneck Sweatshirt – it is available in so many sizes and colours and is such a snug staple. I really like recommending sellers supply a brief sleeve and a protracted sleeve possibility since everybody has their very own choice – this can assist to maximise gross sales and guarantee there’s something for everyone in your marketing campaign. Personally – cool summer time nights or chilly winter mornings you could find me in a Bonfire Crewneck.”
– Raegan, Strategic Account Government
Favorites From the Bonfire Product Catalog






What Forms of Fundraisers This Product Is a Good Match For
- Tenting or Climbing Expeditions: Fundraisers that contain tenting journeys, mountain climbing challenges, or outside adventures can make the most of sweatshirts to supply individuals with heat and purposeful apparel.
- Winter Festivals and Vacation Occasions: Sweatshirts are a pure match for winter-themed fundraisers or vacation occasions. Members and attendees can put on custom-made sweatshirts that includes festive designs, spreading vacation cheer whereas supporting an excellent trigger.
- Faculty or School Fundraisers: Sweatshirts might be fashionable amongst college students, college, and alumni for college or school fundraising occasions.
- Outside Festivals and Gala’s: Sweatshirts is usually a precious merchandise merchandise for fundraisers held at outside festivals, festivals, or neighborhood gatherings. Attendees could also be extra inclined to buy sweatshirts to help the trigger whereas protecting themselves heat in cooler outside environments.
Design Ideas
Deal with a central theme or message that successfully represents your trigger or group. A easy and clear design ensures the message is definitely recognizable and memorable.
Contemplate the location of the design components on the sweatshirt. Experiment with totally different sizes and proportions to search out the precise stability. The design needs to be seen and recognizable when somebody is carrying it.
4. Tote Luggage


Tote baggage are eco-friendly and supply unbelievable practicality and flexibility. Your supporters can use them to hold groceries, books, health club garments, seaside necessities, and plenty of different objects. Since they’re so helpful for day by day life, your supporters will use their tote baggage repeatedly.
Why We Like This Product for Fundraising Functions
- Tote baggage go well with all ages and genders, making them an inclusive fundraising product.
- Whether or not concentrating on college students, professionals, or environmentally aware people, tote baggage cater to numerous teams, increasing your potential buyer base.
- Tote baggage supply a big floor space that may be custom-made with logos, slogans, or paintings associated to your trigger or occasion. This lets you showcase your group’s branding or promote a particular message related together with your fundraising marketing campaign.


“I’m a fan of our Premium Tote Bag! It’s versatile sufficient to make use of as my day by day bag, and the canvas materials is sturdy for hauling my stuff round city. I all the time encourage of us to fundraise with our totes as a result of they’re such an effective way to unfold the phrase a few trigger each time somebody makes use of it!”
– Rose Harvey, Gross sales Supervisor – Rising Accounts
Favorites From the Bonfire Product Catalog






What Forms of Fundraisers This Product Is a Good Match For
- Environmental and Sustainability Campaigns: Tote baggage align effectively with environmental causes and sustainability initiatives. They can be utilized as a substitute for plastic baggage, selling eco-friendly habits and decreasing single-use plastic waste.
- Farmers Markets and Neighborhood Occasions: Tote baggage are fashionable at farmer’s markets and neighborhood occasions the place folks typically buy recent produce, handmade items, or native merchandise.
- Nonprofit Conferences and Workshops: Tote baggage might be given to attendees at nonprofit conferences, workshops, or academic occasions. Members can use the baggage to hold occasion supplies, notebooks, or promotional objects.
Design Ideas
Hold the design easy and uncluttered, specializing in a central theme or message that represents your trigger or group. Use daring and attention-grabbing colours to make the design stand out.
Embrace related and visually interesting graphics or paintings. Be sure that the design is appropriately sized to suit the bag and maintains its visible impression when the bag is in use.
5. Lengthy Sleeve Tees


For those who’re trying to find a clothes merchandise that’s nice for a number of seasons, look no additional than long-sleeve tees. These versatile clothes supply the right stability of heat and protection for cooler climate whereas making certain consolation and breathability. With their year-round attraction, long-sleeve tees are a straightforward alternative for supporters, boosting their potential for gross sales and recognition.
Why We Like This Product for Fundraising Functions
- Lengthy-sleeve tees supply added safety towards the solar’s rays and/or environmental components, making them nice for fundraisers that embrace outside actions.
- You possibly can supply supporters a short-sleeved and long-sleeved choice to attraction to a wide range of preferences
- Lengthy-sleeve tees supply versatility past a particular occasion or season. They are often worn all year long, each indoors and outdoor. Whether or not layered below jackets in colder months or worn alone throughout milder climate, long-sleeve tees have an extended shelf life in comparison with different seasonal merchandise objects.


“I’ve loads of totally different attire objects in my closet however my favourite one by far is the Consolation Colours Lengthy Sleeve Tee. Simply by the phrase ” Consolation ” within the title, you’ll be able to inform that it’s a really comfortable shirt and I really like that it’s 100% cotton. It’s a heavyweight match so not solely does it really feel good nevertheless it tends to be extra sturdy. It is available in loads of totally different colours and isn’t solely fashionable amongst adults but additionally the youthful neighborhood. I like to recommend going for a novel colour like Seafoam, Island Reef or Blue Jean.”
– Michael Chinen, Mid-Market Account Government
Favorites From the Bonfire Product Catalog






What Forms of Fundraisers This Product Is a Good Match For
- Outside Adventures: Lengthy-sleeve tees can profit fundraisers that contain outside adventures similar to mountain climbing challenges, tenting journeys, or biking occasions. Members can put on the tees as a purposeful and sensible clothes possibility to guard themselves from the weather whereas selling the trigger.
- Volunteer Drives and Neighborhood Service Occasions: Lengthy-sleeve tees might be given as a token of appreciation to volunteers who contribute their effort and time to a trigger. They function a tangible reminder of their participation and can assist foster a way of satisfaction and belonging inside the volunteer neighborhood.
- Charity Walks/Runs: Lengthy-sleeve tees are good for charity walks or runs held throughout colder climate. Members can put on the tees in the course of the occasion to remain heat and comfy.
Design Ideas
When creating the design on your long-sleeve tee, bear in mind you even have area on the again to play with. Lengthy-sleeve tees look superior with a small brand or picture on the entrance off to at least one facet and a big graphic on the again.
Use contrasting colours to make sure that all the design components pop. Bear in mind to concentrate to how the colours you select on your design will look on the material of the long-sleeve tees.
Meals & Drinks
6. Popcorn
Popcorn is a very fashionable and versatile snack. You can also make it candy, salty, spicy, or tacky, relying in your viewers’s preferences. Listed below are a number of concepts for promoting your popcorn:
- Hire a popcorn machine and promote it recent at a fundraising occasion, like a film night time.
- Make or buy artistic gourmand popcorn and permit supporters to order it.
- Promote baskets of assorted popcorn flavors or create a film night time snack basket with popcorn.
Promote this fundraiser broadly to attach with the popcorn followers in your supporter base. Be sure that every supporter who buys a batch receives a recent, high-quality product.
7. Cookies or Cookie Dough
One other fashionable deal with is cookies or premade cookie dough. Your supporters can benefit from the cookies themselves, buy particular person servings at your occasions, or bake up a batch of cookie dough to serve as much as friends. They’ll even freeze the product and luxuriate in it months later.
Whereas there may be by no means a foul time to bake cookies, contemplate when can be the most effective time for this fundraising thought to maximise gross sales. For instance, you may promote traditional sugar cookies and gingerbread in the course of the vacation season. Or, maybe you promote cookie dough at your bake sale so supporters could make their very own treats at residence.
8. Espresso and Tea
Chances are high, you’ve acquired espresso and tea lovers in your supporter base. These drinks are part of many individuals’s morning routines, so why not supply a product they’ll sit up for day by day?
First, you’ll have to supply the espresso or tea (or each). Analysis what makes for an excellent brew or cup of tea. You must also pattern the merchandise your self to make sure they’re prime quality and price promoting to your supporters. For those who’re feeling misplaced, contemplate reaching out to an area espresso store or teahouse—they may give you some factors and may even supply to donate a few of their merchandise or accomplice with you!
Subsequent, merely promote the sale to your supporters. Contemplate creating bundles or themed packages (e.g., a vacation tea basket with flavors like pumpkin spice and peppermint) to encourage supporters to buy extra.
9. Gourmand Sauces & Spreads
Hunt down native retailers or people in your space that promote handmade:
- Sizzling sauce
- Barbeque sauce
- Jellies, jams, and preserves
- Honey
- Different spreads and condiments
Attain out to the distributors and ask about working a joint marketing campaign by which each of your organizations profit from the sale. Share the advantages they might see—like publicity to your viewers, elevated gross sales, and new prospects.
Create baskets, kits, or flights of the sauces and spreads of your alternative, and even collaborate with the seller to create a signature sauce, jam, or flavored honey distinctive to your group. Reinforce that these bundles or distinctive flavors will solely be out there for a restricted time to ramp up supporters’ sense of urgency.
Residence Items
10. Drinkware
Create {custom} drinkware together with your group’s brand, model colours, and fonts. When supporters drink their morning espresso or fill their reusable water bottles, they’ll bear in mind your group’s vital work.
You may supply branded:
Do not forget that these merchandise—particularly travel-friendly drinkware—are nice for spreading consciousness of your trigger. Supporters can share your mission with passersby simply by carrying your branded drinkware.
11. Candles
Have you ever ever smelled a scent that reminded you of a particular day or time in your life? Making a {custom} candle on your nonprofit may have the identical impact in your supporters—any time they scent it, they’ll consider your trigger.
Work together with your crew to create a scent that represents your group. If you’re working to guard the setting, you may create a candle impressed by the ocean or rainforests. Or, possibly you help kids within the foster care system and select a homey scent like recent laundry to characterize your mission of discovering the youngsters protected properties with loving households.
Promote the candles and clarify how the product pertains to your mission. To encourage extra supporters to take part, specify the impression that buying your merchandise may have.
12. Blankets or Pillows
That is the right product for the cooler fall and winter months! Encourage your supporters to chill out and unwind with cozy merchandise like:
- Fluffy, fleece, or flannel blankets
- Branded or ornamental throw pillows
- Stuffed animals or characters associated to your mission (e.g., an opulent representing your nonprofit’s mascot)
Moreover, this concept may pair effectively with different product fundraisers like espresso and tea or custom-branded mugs. You would even promote bundles of cozy staples to get your supporters prepared for winter.
13. Cookbook
This concept is an effective way to foster neighborhood connection. Create a cookbook filled with the most effective recipes in your native space and promote it to your supporters. That is additionally an important possibility for groups or teams—merely mixture recipes out of your members!
Right here’s how you can get began:
- Get recipe submissions. Share emails together with your supporters and create social media posts asking for nice recipes. Contemplate reaching out to native colleges, church buildings, and even eating places for extremely sought-after recipes.
- Create the cookbook. Design the structure of the cookbook and add within the recipes. You would do that your self utilizing a free platform like Canva or work with a graphic designer.
- Add the cookbook to your on-line retailer. Promote the cookbook to your viewers, encouraging them to discover the recipes that may give them a style of your area people.
You’ll additionally have to determine whether or not to print the books, promote digital copies, or each. Remember that printing and binding books might be costly, so you could have to accomplice with a printing store that’s prepared to give you a reduction on their companies.
Stationery & Workplace Provides
14. Pens, Pencils, & Erasers
Make supporters consider your group every time they jot one thing down at work with {custom} writing utensils. Add your model colours and brand to:
- Ballpoint and fountain pens
- Wood and mechanical pencils
- Erasers
- Novelty instruments, similar to light-up or four-color pens
These merchandise are a easy, low-cost possibility—and everybody wants them! Plus, you’ll be able to hand them out without cost at occasions to unfold consciousness of your nonprofit to new audiences.
Bear in mind to advertise your pens and pencils closely in the course of the back-to-school season to attraction to folks and school college students.
15. Notebooks
Create branded notebooks that supporters can use for journaling, planning, to-do lists, or grocery lists. As you supply and design the notebooks, contemplate:
- The quilt of the pocket book: What materials, colours, and end will it have? Is it sturdy sufficient to be tossed into purses and backpacks?
- The dimensions of the pocket book: Can supporters take it on the go, or is it higher to go away it at residence or use it for examine? How heavy or thick is the pocket book?
- Your branding: How a lot are you able to customise the pocket book? As an example, are you able to create a completely {custom} cowl?
- The pages: Are they lined, unlined, college-ruled, and so forth.? Or, do they function grid paper? What’s the paper high quality like?
There are not any “proper” solutions to those questions—all of it depends upon your viewers and the way you anticipate them to make use of the notebooks. Fastidiously contemplate what design points will make the product most sensible and handy for them.
16. Sticky Notes
Design {custom} sticky notes together with your brand on the prime of every web page. When supporters depart reminders on their counters or pc screens, they’ll even be reminded of your group. Supply varied sizes of sticky notes, from small tabs they’ll use to mark a spot in a ebook or doc to the bigger 4×4 inch or 4×6 inch sizes for longer notes.
Once more, this an important product to bundle with different associated objects in your on-line retailer. Sticky notes pair effectively with different workplace provides like writing utensils or planners.
17. Desk Calendars
Though all of us have digital calendars on our telephones and computer systems, there’s one thing about writing down your appointments and upcoming occasions on a bodily calendar that makes these obligations simpler to recollect. Assist your supporters preserve monitor of all the things occurring of their private and work lives with a desk calendar.
Create a 12- or 18-month calendar together with your branding and loads of area to put in writing reminders, conferences, and extra. Add tear-off sheets so customers can simply transition from one month to the subsequent. Contemplate marking dates which can be vital to your nonprofit on the calendar—such because the day the group was established—and including images of your work or beneficiary testimonials.
This sensible product won’t solely preserve your supporters organized but additionally remind them of the vital work you do.
Contemplate practicality, audience attraction, customization choices, cost-effectiveness, and promotional alternatives to pick out merchandise that resonate together with your supporters and help your fundraising objectives. Strike a stability between revenue and viewers demand, and do not forget that the most effective fundraising merchandise generate funds and create a way of neighborhood amongst your supporters.
Get extra recommendations on how you can degree up your fundraising with these extra sources:
Prepared to begin promoting attire as a part of your fundraising technique?
Launch your nonprofit’s on-line retailer on Bonfire.
Written by: Hayden Eire / Content material Specialist
Illustrated by: Madison Summers / Lead Advertising and marketing Designer

