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Tuesday, August 12, 2025

Asda ends Blue Mild Card low cost for NHS and emergency staff


Tens of millions of NHS workers and emergency staff are about to lose a well-liked low cost at Asda – and it’s left many feeling let down.

Asda ends Blue Mild Card low cost for NHS and emergency staff
Picture credit score: Asda

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Asda has introduced that its partnership with the Blue Mild Card scheme is ending on twenty seventh Could 2025.

From thirteenth Could at 11am, Blue Mild Card members may not hyperlink their low cost to the Asda Rewards app. Then, from the tip of the month, the deal will disappear altogether.

This transfer comes as a blow to these working in healthcare, emergency providers, social care, academics (who had been solely not too long ago added to the scheme) and the armed forces, who’ve been utilizing the 5% again provide on chosen contemporary merchandise in-store.

With meals costs nonetheless excessive and plenty of households feeling the pinch, dropping this small increase could make a giant distinction.

What was the deal?

Blue Mild Card holders may hyperlink their account to the Asda Rewards app and get 5% again in Asda Kilos on sure contemporary merchandise. This included issues like meat, fruit and veg, dairy, bread and contemporary fish.

The cashback went into your Asda Rewards Cashpot, which you possibly can then use in your subsequent store.

However there have been limits. You would earn as much as £100 a day, and it didn’t embody Simply Necessities, alcohol, on-line orders, or non-fresh merchandise.

And now it’s going.

When does the deal finish?

  • 13 Could 2025 (11am) – you may not hyperlink your Blue Mild Card to the Asda Rewards app
  • 27 Could 2025 (11:59pm) – the deal ends fully. After this, no extra 5% cashback for Blue Mild Card customers

Why is it ending?

Asda hasn’t given a purpose, and neither have Blue Mild Card.

The phrases have at all times stated the provide could be withdrawn at any time.

It’s value noting that different supermarkets do nonetheless provide some perks for key staff.

We’ve pulled collectively a full information to Blue Mild Card reductions which reveals the place you may nonetheless save.

What are you able to do now?

  • Expend your Asda Kilos – in case you’ve been incomes cashback, be sure you spend what’s in your Cashpot earlier than it will get forgotten
  • Test our full record of Blue Mild Card reductions – there are nonetheless financial savings available at locations like Iceland, New Look, Halfords and extra
  • Signal as much as Asda Rewards anyway – whereas the Blue Mild provide is ending, the common app nonetheless has personalised provides, “missions” and rewards

Dropping this perk is irritating, particularly when each little helps.

However don’t let this be the tip of your financial savings.

There are nonetheless loads of methods to get cash off your meals store and preserve your spending in verify.

Naomi WillisNaomi Willis
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