Marriott to Launch Out of doors-Centered Assortment in 2025
Marriott Worldwide introduced at the moment and growth of its outdoor-focused lodging choices with two new offers. That features the acquisition of the Postcard Cabins model, previously referred to as Getaway Outposts, and the execution of a long-term settlement with Trailborn.
Marriott Bonvoy members will now have extra decisions in conventional and different lodging in nature-forward locations. The corporate plans to launch an outdoor-focused assortment in 2025, anchored by these two manufacturers.
“Marriott has lengthy been dedicated to providing unimaginable journey experiences for each journey goal. As friends are more and more curious about nature-immersive journey, we’re excited to construct on the unimaginable breadth of our portfolio and welcome the Postcard Cabins and Trailborn portfolios to Marriott Bonvoy as we ship extra lodging and experiences in awe-inspiring locations,” stated Leeny Oberg, Chief Monetary Officer and Govt Vice President, Growth, Marriott Worldwide. “Whether or not you’re in search of bespoke lodging close to pure wonders, an elevated tenting expertise, or off the overwhelmed path excursions in nature, our deliberate outdoor-focused assortment is anticipated to supply a broad array of choices for seasoned adventurers and first-time explorers.”
Try extra particulars beneath, as shared within the press launch.
Postcard Cabins
Marriott has acquired the Postcard Cabins model, which was previously referred to as Getaway Outposts. The Postcard Cabins portfolio gives particular person vacationers and small teams the chance to unplug and revel in nature. Every property, which consists of groupings of tiny cabins, is situated inside two hours’ drive of main metropolitan areas. Set on expansive woodlands, the cabins are dog-friendly and have fashionable design, personal loos, full kitchens, and ample house between cabins for privateness and rest.
The present Postcard Cabins portfolio, comprised of 29 properties with over 1,200 cabins throughout the U.S., will function below long-term agreements with Marriott. The Postcard Cabins portfolio can be anticipated to be a part of Marriott’s deliberate outdoor-focused assortment with anticipated integration into Marriott’s system and platforms, together with Marriott.com and the Marriott Bonvoy cellular app, in 2025.
Trailborn
Marriott has additionally entered right into a long-term settlement so as to add Trailborn’s portfolio to Marriott’s system. As an modern outside hospitality model, Trailborn is targeted on bringing bespoke lodges constructed for journey to the good American outside.
Trailborn’s present and pipeline portfolio consists of 559 rooms throughout 5 iconic outside locations, with a number of tasks in growth. They’ve places close to Rocky Mountain Nationwide Park, Grand Canyon and in Highlands, NC, with properties to come back in Wrightsville Seashore, NC, and Mendocino, CA.
Trailborn provides design-forward lodging impressed by every property’s distinctive locale, experience-driven programming, curated meals and beverage choices, and insightful property groups to assist friends chart their exploration.
Trailborn’s present portfolio can be a part of Marriott’s deliberate outdoor-focused assortment, with anticipated integration into Marriott’s system and platforms, together with Marriott.com and the Marriott Bonvoy cellular app, in 2025.
