As your group or nonprofit seems to be for vacation fundraising concepts, creating an angel tree might be a wonderful choice for giving to the households you serve in your neighborhood. An angel tree organizes your donors and different neighborhood members to offer vacation items for teenagers or households. This donation methodology is a wonderful manner on your group to mobilize and unfold the spirit of giving this vacation season.
Whether or not your group is a college, place of worship, affiliation, or nonprofit, an angel tree will help you present underprivileged or weak children or adults with items for the vacations. This information will clarify the way to do an angel tree donation drive and supply suggestions for fundraising success.
What You’ll Want for an Angel Tree Marketing campaign
Step one in organizing an angel tree is to collect just a few gadgets and put processes in place on your donation drive. Listed here are the highest belongings you’ll must get began:
- A embellished tree: The central component for an angel tree is an evergreen tree to function the point of interest of your assortment efforts. Your group might want to place the tree in a visual location the place donors and neighborhood members can see it, like in a foyer or by the entrance door.
- Paper tags: Your group can even want paper tags to hold in your tree’s branches. These tags signify the recipients of your donations and would possibly embrace some figuring out data, like a want checklist for each. Donors will take residence the recipient’s paper tag, which signifies what they’ll store for through the reward drive. You may also select to brighten the tree, although the decorations shouldn’t overshadow the tags.
You can even provide these tags for a digital Angel Tree so that individuals don’t have to go to your bodily tree to point out their generosity. This additionally enables you to rapidly observe up on who picked the tag if you’re nonetheless ready for the reward!
In GiveSmart, you possibly can provide the reward tags for $0. Individuals can simply register and declare the angel to purchase a present(s) for and your nonprofit can match the tag at drop off to the donor and any unwrapped reward(s).
- Donation assortment methodology: As donors start shopping for their angel tree items, they need to have an accessible strategy to give them to your group. Select a central location for amassing gadgets, like subsequent to the angel tree or at a company or faculty associate. You’ll want a number of volunteers to wrap the items and guarantee they’re marked accurately for his or her meant recipient.
You can even create a wishlist at a giant field or on-line retailer to make it EASY for folks to donate a present!
- Donation distribution methodology: Lastly, you’ll must plan the way to distribute the donations to every recipient by the vacations.
Working Out the Angel Tree Particulars
Together with your tree, paper tags, and donation assortment and distribution strategies deliberate out, you’ll must plan the donation logistics. Think about the next:
- The donation recipients: One of the essential parts is figuring out which constituents your angel tree will sponsor.
Supporters do like to present precise gadgets. The truth is, 21% of individuals give gadgets yearly, and 19% of individuals give gadgets and cash yearly. Think about assembly these donors the place they’re at, and use an angel tree as a manner for folks to present issues to your constituents.
In case you are a company associate or affiliation, take into account partnering with organizations that serve:
- Anybody dwelling in a short lived shelter, together with adults and teenagers
- Kids dwelling within the foster care system
- Pediatric sufferers who’re present process therapy through the vacation season
- Households at your faculty or in your faculty district
- Residents at a neighborhood long-term unbiased housing or medical care facility
- And extra!
You could facilitate an angel tree for volunteers, associations, or company sponsors to run and handle. Everybody deserves a deal with and pleasure, so make sure that your recipients don’t simply checklist wants.
Since an angel tree organizes gift-giving for particular folks, your donors additionally must know what these folks wish to obtain. Decide the way you’ll collect details about your recipients’ pursuits and wishes.
- Donation assortment and supply: Your group will doubtless want volunteer assist to gather, wrap, and ship items earlier than the vacations. Create a sign-up checklist on-line and make it straightforward for folks to donate their time!
- Unpicked tags: Create a plan to purchase items for recipients whose tags are nonetheless left on the tree by the donation deadline. This is a chance to interact golf equipment, associations, faculties, and different company companions to supply assist.
Creating the tags is one other step in organizing your angel tree donations. There are a lot of reasonably priced templates on Etsy and Pinterest. Think about the form of card inventory and ribbon you’ll use to hold the tags in your angel tree. Right here are some things it’s possible you’ll need to placed on the angel tags:
- The recipient’s first identify: Together with a reputation on the angel tag helps make the donation extra private for donors.
- Figuring out data: This could embrace age, gender, and clothes sizes.
- Want checklist: You’ll additionally need to embrace the recipients’ reward want checklist. As you collect data from recipients, don’t neglect to encourage them to incorporate a mixture of gadgets they want and need.
- Donation deadline: It’s essential donors know once they should convey of their items so your volunteers can wrap and distribute them in time for the vacations.
Make the most of On-line Fundraising
Your group can even use on-line instruments at the side of a bodily angel tree to realize extra engagement from donors. Some individuals who don’t reside close by could want to donate cash since they can’t choose a tag, and providing a web based fundraising choice will help you pay for items for recipients whose tags weren’t picked from the tree.
Think about using these methods for incorporating a web based component in your angel tree donation effort:
- Print QR codes or hyperlinks on tags: Together with a QR code or web site hyperlink on the angel tags will be a wonderful strategy to share recipients’ data and their on-line want checklist. Scanning the code may take the donor straight to a digital storefront the place they will purchase the merchandise.
- Create a web based donor sign-up sheet: You could possibly have a web based kind the place folks can join nearly to obtain a random recipient.
- Use a web based donation tracker: An on-line fundraising software program may assist your group monitor donations, create a touchdown web page to higher inform and interact donors and volunteers, and use a progress thermometer to trace progress to your objective(s).
Gathering Angel Tree Donations
Ask donors to depart items unwrapped to make sure items match the recipients’ checklist and are in good situation. Designate a drop-off location to make assortment smoother for volunteers.
It will also be useful to maintain monitor of donations as donors convey them in so you understand which items have been bought. When you accumulate the items, permit time for volunteers to wrap the items earlier than delivering them. Think about the way you’ll create a company system for wrapped items to maintain these going to the identical households and households packed collectively for simpler supply.
Constructing a Digital Angel Tree
Establishing a digital angel tree could make your fundraising efforts much more efficient, particularly if you happen to don’t have area for a bodily tree or need to interact donors from different places. Digitize the method utilizing GiveSmart’s fundraising options, like donation marketing campaign administration, embeddable donation kinds, a want checklist marketing campaign, and peer-to-peer fundraising campaigns.
Constructing a digital angel tree donation effort could make donation simpler for a bigger group of donors and company supporters, enabling your group to maximise its influence this vacation season.
For instance, utilizing a text-to-donate technique makes it easy on your checklist of donors to donate immediately to offer for a person or household in want. Cellular donation software program permits streamlined donation assortment on-line and boosts your angel tree efforts to convey extra pleasure this vacation season.
See How GiveSmart Can Assist
An angel tree is a good way to prepare a present drive on your constituents this vacation season. Having the correct technique for the way to arrange an angel tree goes a good distance in making certain your efforts are a hit.
On-line fundraising software program can convey folks collectively along with your fundraiser this vacation season, enabling even better attain. The GiveSmart fundraising platform offers instruments for increasing your group’s attain, managing donors, and extra. Our seamless fundraising software program gives customizable options to assist your group’s efforts all year long.
With 24/7 buyer assist and professional one-on-one consultations, we’re right here to assist your group absolutely make the most of our software program. Request a demo immediately to see how our software program can broaden your fundraising efforts.
